Google Firestarters 16 - The Magnificent Seven


For our next London Google Firestarters event we have an absolutely stellar line up. We are bringing together seven of the smartest brains in strategy and planning to answer a simple but compelling question: What is the most useful thing that you have learned to date in your career? That’s it. No gimmicks, no long drawn out speeches, just short, punchy talks full of brilliant insight and inspiration from some of the wisest minds in media and advertising. We are going to hear from:

  • Richard Huntingdon – Group Chief Strategy Officer, Saatchi & Saatchi
  • Amelia Torode – Chief Strategy Officer, TBWA London
  • Phil Adams – Planning Director, Blonde Digital
  • Leo Rayman – Chief Strategy Officer, Grey London
  • Sue Unerman - Chief Strategy Officer, Mediacom 
  • Candace Kuss - Director of Planning, Social and Innovation at Hill and Knowlton
  • Andy Nairn – Founding Partner, Lucky Generals

We were going to call it ‘The Famous Five’ but happily we had another couple of people I really wanted to hear from confirm and so now we have ‘The Magnificent Seven’ which is even better. The event will be held at Google HQ in London at 6pm on 10th June. As always I have some guest passes to give away to readers of this blog so if you’d like one do contact me direct or leave a comment below. Can’t wait for this one - it’s going to be excellent.

Google Firestarters Comes to LA


More exciting Google Firestarters news. I'm delighted to announce that we'll be running our first ever Firestarters in LA on Tuesday May 26th, at the Google Office in Venice. Somewhat appropriately for our first ever event in LA we'll be focusing on how how brands can work with the new face of celebrity and contemporary 'engines of culture' - the new breed of DIY content creators on YouTube.

As always with Firestarters we've got some great speakers including Nick Barham (CSO TBWA/Chiat Day LA), Pam Scheideler (EVP, Head of Digital Production, Deutsch LA), Matt Johnson (Group Strategy Director, 72 and Sunny), and Shabnam Mogharabi (CEO, SoulPancake). It's going to be a fascinating debate, and I can't think of a more interesting place in which to have it. I'll not actually be at this one but it will be more than ably hosted by Ben Malbon. And as always I have a few guest passes to give away to readers. So if you're a planner/ strategist, will be in LA on the 26th, and would like to go along, drop me a note.

Post of the Month - April 2015 - The Vote

Thanks for the nominations everyone. Our vote for this month is between:

Look and Feel and Feel by Jason Fried

Applauding Sleight of Hand by Faris Yakob

The Seven Habits of Highly Effective Teams from Toph Brown

You Don't Need a Digital Strategy, You Need a Digitally Transformed Company by Tom Goodwin

The Full Stack Employee by Chris Messina

And you can vote below:

Post of the Month - April 2015 - Nominations


It's Post of the Month time again. If you have any good things that you've read from the past month and that you think are worth nominating, please do so in the comments below or direct. As always I have a few starters listed below but please do add to these. So my starting list is:

Look and Feel and Feel by Jason Fried

Applauding Sleight of Hand by Faris Yakob

The Seven Habits of Highly Effective Teams from Toph Brown

You Don't Need a Digital Strategy, You Need a Digitally Transformed Company by Tom Goodwin

Please do add to this list with your own nominations.