Neil Perkin

Hi, I'm Neil Perkin. I'm the founder of Only Dead Fish, a consultancy specialising in digital content strategy, digital commercial strategy and social technologies. Prior to this, I was the Director of Marketing & Strategy for the commercial functions of IPC Media, the well known UK publisher of consumer magazines and associated websites.

Only Dead Fish is where I blog about stuff I find interesting. So this is an advertising blog. And a planning blog. And a digital marketing blog. And often a communications blog. And sometimes a media blog. Or a social media blog. And the odd bit of design. And culture. Oh, and then there's the chickens...